Social Media Marketing
Every day you’re not harnessing the power of social media is a day you’re letting numerous potential leads pass you by. But as a business owner or manager, you’re likely busy with other things and social media just isn’t a top priority. We get it.
At Top Lead, we focus on turning social media from a tedious chore into a valuable tool designed specifically to maximize ROI.
Often, when considering your social media marketing strategy, it can feel like looking out into a great abyss. There are so many platforms these days, should you be on all of them of just one? If just one, which one? How many posts should you make per day? What days of the week are best to post? Should you write your content daily, or do it in advance and schedule everything out for a month? Should you focus on text and pictures or video?
We help you answer all these questions and so many more. It all starts with getting to know your business and current social media efforts. In addition to understanding your target market, we do extensive research to understand your actual audience to see if they align. Then, we help you figure out what your most likely potential customer are looking at and strategize how to reach them.
Once we’ve determined which platforms are most effective for reaching your clients, we help you setup or transform your existing business pages. We create pages that are a custom, unique representation of your brand you’ll be proud to show your customers.
Social media marketing is one of the most powerful ways to build your brand and feed your sales funnel. It should be an exciting way to give personality to your brand and interact with your existing and potential clients. When you know how to do it right, and how it can directly contribute to your bottom line, it tends to become much more fun.
Ready to start answering all the questions above and learning how to fully utilize YOUR social media? Contact us today!
The posts you make and the interaction you have with your clients is considered organic social media.
In addition to organic reach, you can also harness the power of social media through paid ads. If you build a following, your social media also becomes an active, engaged outlet to share your other content such as blogs, articles, your website, and more!
We can handle these marketing aspects independently but, it can be much more effective when you bring them all together. We’re standing by to help you determine the best digital marketing for your business and budget. We’re only a call away!